Ron Kornfeld

From the start of class my professor has stressed the importance of a well written business plan. This next guest speaker was just the guy to help explain why. Kornfeld is one of the authors of the business plan template and is himself a very successful entrepreneur. He has founded many companies throughout his career as an entrepreneur and attempted to solve many problems. When he started telling us about how he started out, he brought up that he went to college in pursuit of a music degree. How he went from studying the theory of music to starting his career with MCI is beyond me, but I think he found his calling. He eventually left MCI to start his own internet start-up business NimbleSource and then continued on co founding Dream box, Personal Grid, Normany Partners, Harmonetrix and more.

When he began his talk about why we should write a business plan he leveled with us and admitted that it can be a drag to many people. But he explained how important it is for someone who really wants their business to succeed. Having a business plan template creates a standard format for writing business plans which can make for ease of writing, as well as allowing it to be consumed much more efficiently, and making sure everything gets covered. Having a template that presents your plan in a neat fashion is more appealing to the person who is about to read it. If a busy potential investor or Venture Capitalist looks at a messy unorganized business plan, they may think twice about spending their time to read it. Possibly resulting in your business plan being set aside or even trashed. Thinking about this really stressed the importance of a nice clean business plan.